Omnicom Group Inc.

OMCintermediary

Omnicom is one of the world's largest advertising and marketing holding companies, owning agency networks BBDO, DDB Worldwide, and TBWA along with PR, digital, and healthcare marketing agencies.

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产品与营收

产品营收占比

营收构成 ($15.7B)

静态数据（加载实时财务…）

Advertising & Media (55%)

Precision Marketing (15%)

Public Relations (10%)

Healthcare (10%)

Branding & Other (10%)

业务板块构成与主要客户

产品详情

Advertising45%

Creative advertising services through BBDO, DDB, TBWA, and other networks

Precision Marketing20%

Data-driven CRM, digital commerce, and performance marketing

Public Relations15%

PR and corporate communications through FleishmanHillard, Ketchum, Porter Novelli

Healthcare & Specialty20%

Healthcare communications, branding, and specialty marketing

供应链关系

竞争对手

The Interpublic Group of Companies, Inc.

Advertising and marketing services

影响: High — direct advertising holdco rival

合作伙伴

Alphabet Inc. (Google)

Digital ad placements on Google platforms

影响: High — major media buying platform

Meta Platforms

Social media advertising on Facebook/Instagram

影响: Medium — key digital ad channel

宏观与市场背景

커뮤니케이션 서비스行业新闻

광고 회복 + 스트리밍 수익화 + AI 검색 전환 리스크 — 옥석 가리기

글로벌 디지털 광고 성장

+11% YoY

Netflix 유료 구독자

3.01억 명

YouTube 광고 수익 YoY

+21%

AI 검색 점유율 (US)

11%

近期催化剂

◆Alphabet·Meta·Netflix Q1 실적 (2026.04~05)◆Google I/O AI Search 업데이트 (2026.05)◆FTC·DOJ Meta·Google 반독점 판결 일정

AI 分析

点击「获取 AI 分析」以获得 Omnicom Group Inc. 的 AI 供应链分析。

企业信息

总部

New York, New York, USA

成立时间

1986

员工人数

73,000+

官网

omnicomgroup.com

行业概况 — 커뮤니케이션 서비스

行业新闻