Deckers Outdoor Corporation

DECKintermediary

Deckers Outdoor is a global footwear company whose HOKA brand has emerged as one of the fastest-growing performance running shoe brands. UGG remains a cultural icon in casual and lifestyle footwear.

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Produk & Pendapatan

Pangsa Pendapatan Produk

Komposisi Pendapatan ($4.3B)

Data statis (memuat keuangan langsung…)

HOKA (55%)

UGG (38%)

Teva & Other (7%)

Komposisi segmen dan pelanggan utama

Detail produk

HOKA55%

High-performance running and athletic shoes known for maximalist cushioning

UGG38%

Iconic sheepskin boots, slippers, and casual lifestyle footwear

Other Brands7%

Teva sandals, Sanuk, and Koolaburra

Hubungan Rantai Pasok

Pesaing

NIKE, Inc.

Performance running footwear

Dampak: Major competitor

Mitra

Lululemon Athletica Inc.

Premium athletic lifestyle brands

Dampak: Low — retail adjacency

Pelanggan Utama

Ross Stores, Inc.

Off-price channel distribution

Dampak: Low

Konteks makro dan pasar

소비재 (경기민감)Berita sektor

프리미엄 vs 가성비 양극화 — 고소득 소비 견조, 중간층 압박 심화

미국 소매판매 증감 (MoM)

+0.4%

소비자신뢰지수 (Conference)

98.3

명품 시장 성장률 (글로벌)

+6% YoY

전자상거래 침투율

22%

Katalis mendatang

◆Amazon·Tesla Q1 실적 (2026.04~05)◆중국 5.4월 소매판매 데이터◆미국 4월 CPI·PCE 발표

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Info Perusahaan

Kantor Pusat

Goleta, California, USA

Didirikan

1973

Karyawan

5,200

Situs Web

deckers.com

Gambaran umum sektor — 소비재 (경기민감)

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