Omnicom Group Inc.

OMCintermediary

Omnicom is one of the world's largest advertising and marketing holding companies, owning agency networks BBDO, DDB Worldwide, and TBWA along with PR, digital, and healthcare marketing agencies.

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Productos e Ingresos

Participación de Ingresos por Producto

Desglose de Ingresos ($15.7B)

Datos estáticos (cargando finanzas en tiempo real…)

Advertising & Media (55%)

Precision Marketing (15%)

Public Relations (10%)

Healthcare (10%)

Branding & Other (10%)

Composición de segmentos y clientes principales

Detalles del producto

Advertising45%

Creative advertising services through BBDO, DDB, TBWA, and other networks

Precision Marketing20%

Data-driven CRM, digital commerce, and performance marketing

Public Relations15%

PR and corporate communications through FleishmanHillard, Ketchum, Porter Novelli

Healthcare & Specialty20%

Healthcare communications, branding, and specialty marketing

Relaciones en la Cadena de Suministro

Competidores

The Interpublic Group of Companies, Inc.

Advertising and marketing services

Impacto: High — direct advertising holdco rival

Socios

Alphabet Inc. (Google)

Digital ad placements on Google platforms

Impacto: High — major media buying platform

Meta Platforms

Social media advertising on Facebook/Instagram

Impacto: Medium — key digital ad channel

Contexto macro y de mercado

커뮤니케이션 서비스Noticias del sector

광고 회복 + 스트리밍 수익화 + AI 검색 전환 리스크 — 옥석 가리기

글로벌 디지털 광고 성장

+11% YoY

Netflix 유료 구독자

3.01억 명

YouTube 광고 수익 YoY

+21%

AI 검색 점유율 (US)

11%

Próximos catalizadores

◆Alphabet·Meta·Netflix Q1 실적 (2026.04~05)◆Google I/O AI Search 업데이트 (2026.05)◆FTC·DOJ Meta·Google 반독점 판결 일정

Últimas noticias

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Análisis IA

Haz clic en "Obtener Análisis IA" para un análisis de cadena de suministro de Omnicom Group Inc. impulsado por IA.

Información de la Empresa

Sede Central

New York, New York, USA

Fundación

1986

Empleados

73,000+

Sitio Web

omnicomgroup.com

Estado del sector — 커뮤니케이션 서비스

Noticias del sector